Every aspect of the cable, from the conductor material, size, di-electric, separation, shielding, braiding, to grounding, have a much larger impact on the sound than any other cable in your system. The requirements for phono cable are drastically different from Line Level RCA/XLR signals which are typically 100x higher. Unlike RCA Line level signals, analog signals generated by your MC cartridges range from 0.05 mV to 0.9 mV, which is one of the lowest electrical signals known to man. AnalogMagik does not make any other cables, and will only focus on what we do best: Analog Setup. 100% Made in Canada The AnalogMagik Reference Phono Cable is born out of popular demand.